- +40%
E-learning growth
Weyai.org was Looking to enhance their online presence and boost their SEO performance, Our team worked closely with this top-tier B2B and B2C brand to develop and implement a comprehensive online strategy, resulting in significant revenue growth.
About Weyai
Weyai aims to be the top training and education provider in the Middle East. Our dedication to innovation and improvement enables us to cater to the ever-changing needs of our candidates and the industry. With our ultimate goal of providing high-quality education, we aim to empower professionals in the Middle East to achieve their full potential and excel in their careers.
The challenge
Weyai, a Dubai-based B2B training center offering specialized courses, approached Woclick with a challenge: establishing a strong online presence in a highly competitive market. Their domain was new, lacking the established authority of competitors, and securing qualified leads within the B2B space presented a significant hurdle.
Woclick, Dubai’s premier SEO agency, devised a strategic SEO plan tailored to overcome these obstacles and propel Weyai’s training center to the forefront of online searches. Understanding the B2B landscape was crucial. We delved into the specific search queries used by decision-makers within Weyai’s target industries, identifying high-intent keywords with lower competition for initial ranking dominance.
Services Used:
STRENGTH IN NUMBERS
Business impact
Our approach, executed step-by-step, yielded impressive results. Within a few months, Weyai’s website began ranking higher for relevant B2B keywords. This translated into a significant increase in qualified organic traffic, leading to a higher volume of leads generated through the website.
Organic transactions increased
Organic conversion rate improved
Increase new users from organic traffic
Tackled the challenges
- Keyword Targeting: We focused on a targeted keyword strategy, prioritizing relevant B2B search terms with strong conversion potential.
- Content Creation for B2B Audience: We crafted high-quality content specifically addressing the needs of B2B decision-makers. This included informative blog posts, case studies showcasing successful training outcomes, and white papers outlining industry trends and insights.
- Local SEO Optimization: While B2B caters to a wider audience, we optimized Weyai’s website for local Dubai searches, ensuring visibility for potential clients within the region.
- Technical SEO Foundation: We built a strong technical SEO foundation for Weyai’s website, ensuring optimal website speed, mobile-friendliness, and a user-friendly experience for both search engines and visitors.
- Search engine optimization (SEO)
- Link Building
- SEO Audit
- Web design
Today Weyai’s B2B training center established itself as a thought leader within the industry, attracting new clients and solidifying its position in the competitive Dubai market
+40 %
B2b form submission
growth
236 %
Increase in organic sessions
131 %
Increase in organic contact form submissions